We work across the creative industries helping our clients and partners tell their stories and convey their messages through meaningful films.
We'll digitise your artworks to the specification and resolution you have requested and make sure any adjustments, editing or extra requests are dealt with before we send you your files to download.
The life cycle of Mycela’s mycelium became the foundation of its brand identity. From compost to product and back to compost, the identity itself reflects this cyclical process, incorporating evolving color profiles and imagery. This concept fosters a dynamic and imaginative design approach, seamlessly blending the natural with the scientific.
Given that Mycela’s product is still evolving in terms of definition and application, the brand identity was designed to be open-ended, inspiring versatility and creativity rather than imposing limitations. Although Mycela operates in a B2B space, their product needs to resonate both emotionally and rationally with their audience. To achieve this, the identity draws from the design languages prevalent in the products and services of their target market, using typography and composition strategically. The visual approach is intentionally simple yet impactful, allowing Mycela’s vision and products to take center stage. Additionally, filters and color profiles provide an economical and practical solution for the startup’s communication needs.
